Our experience in retail and consumer products includes men’s and women’s apparel, salon and beauty products, children’s goods, home theater products, sporting goods and home furniture. Our work includes in-store, direct marketing and Internet channels, and we focus on go-to-market strategy, channel development and supply management.
The rise of smart phone applications and social media has created a bewildering array of channel strategies for middle market retailers looking to enter into or expand their Internet and e-commerce sales. As consumer segmentation grows narrower and more complex, identifying the optimal go-to-market strategy and mastering its delivery becomes more critical.
In addition, our work includes specialized services:
- Online. Our online work includes customer experience and website design, SEO, analytics and market research, order management and fulfillment, credit card processing and security, and network and data management including cloud solutions.
- Direct marketing. We have twenty years of direct marketing experience in print and electronic media and are skilled at design and production oversight, list management, response tracking and analysis.
- In-store. Our in-store work includes site selection, format renewal of store concepts and layout, design and construction management.
To find our more about our work in this industry, please contact us.